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• Why is there an audio delay on recording video stream with ffmpeg ?

  25 décembre 2023, par mqwerty

  I am trying to record video and audio stream (Line in Microphone Analog Audio) which are streaming from broadcaster computer with those parameters in the recorder computer ;

  


  ffmpeg record parameters :

  


  /usr/bin/ffmpeg -y -buffer_size max -thread_queue_size 8192 -i udp://225.0.5.11:1026 -buffer_size max -thread_queue_size 8192 -i udp://225.0.5.11:1032 -map 0:v -map 1:a -metadata title=COMPUTER-01_metadata_file -metadata creation_time="2023-12-25 13:25:29" -threads 0 -c:v copy -c:a copy -movflags +faststart -f segment -segment_time 01:00:00 -segment_atclocktime 1 -reset_timestamps 1 -strftime 1 -segment_format mp4 -t 120 test_record_video_with_audio_%Y-%m-%d_%H-%M-%S.mp4


  


  The ffmpeg started and finished successfully, but when I open the recorded video with mpv like (mpv test_record_video_with_audio.mp4), I realized that there is a 5-6 seconds delay in audio. How can I prevent the delay of audio in the recorded mp4 file without using offset ? My last option is setting offset but I think that it is not safe according to any changes in network or etc.

  


  FFMPEG version on both computer :

  


  ffmpeg version 4.2.9 Copyright (c) 2000-2023 the FFmpeg developers
built with gcc 8 (GCC)


  


  BROADCASTER COMPUTER :

  


  sysctl.conf :

  


  No added configurations.


  


  ethtool output :

  


  Supported ports: [ TP ]
Supported link modes:   100baseT/Full
                        1000baseT/Full
                        10000baseT/Full
                        2500baseT/Full
                        5000baseT/Full
Supported pause frame use: Symmetric
Supports auto-negotiation: Yes
Supported FEC modes: Not reported
Advertised link modes:  100baseT/Full
                        1000baseT/Full
                        10000baseT/Full
Advertised pause frame use: Symmetric
Advertised auto-negotiation: Yes
Advertised FEC modes: Not reported
Speed: 10000Mb/s
Duplex: Full
Auto-negotiation: on
Port: Twisted Pair
PHYAD: 0
Transceiver: internal
MDI-X: Unknown
Supports Wake-on: d
Wake-on: d
    Current message level: 0x00000007 (7)
                           drv probe link
Link detected: yes


  


  ffmpeg video stream :

  


  ffmpeg -fflags +genpts -f x11grab -framerate 30 -video_size uhd2160 -i :0 -c:v hevc_nvenc -preset fast -pix_fmt bgr0 -b:v 3M -g 25 -an -f mpegts udp://225.0.5.11:1026


  


  ffmpeg audio stream :

  


  ffmpeg -f alsa -i hw:0,0 -c:a aac -ar 48000 -b:a 1024K -ab 512k -f rtp_mpegts rtp://225.0.5.11:1032


  


  nvidia-smi :

  


  | NVIDIA-SMI 535.129.03             Driver Version: 535.129.03   CUDA Version: 12.2     |
|-----------------------------------------+----------------------+----------------------+
| GPU  Name                 Persistence-M | Bus-Id        Disp.A | Volatile Uncorr. ECC |
| Fan  Temp   Perf          Pwr:Usage/Cap |         Memory-Usage | GPU-Util  Compute M. |
|                                         |                      |               MIG M. |
|=========================================+======================+======================|
|   0  NVIDIA T400 4GB                Off | 00000000:5B:00.0 Off |                  N/A |
| 38%   38C    P8              N/A /  31W |    207MiB /  4096MiB |      0%      Default |
|                                         |                      |                  N/A |
+-----------------------------------------+----------------------+----------------------+
|   1  NVIDIA RTX A4000               Off | 00000000:9E:00.0 Off |                  Off |
| 41%   59C    P2              41W / 140W |    766MiB / 16376MiB |     17%      Default |
|                                         |                      |                  N/A |
+-----------------------------------------+----------------------+----------------------+
                                                                                         
+---------------------------------------------------------------------------------------+
| Processes:                                                                            |
|  GPU   GI   CI        PID   Type   Process name                            GPU Memory |
|        ID   ID                                                             Usage      |
|=======================================================================================|
|    0   N/A  N/A      3227      G   /usr/libexec/Xorg                           114MiB |
|    0   N/A  N/A      3423      G   /usr/bin/gnome-shell                         87MiB |
|    1   N/A  N/A      3227      G   /usr/libexec/Xorg                           285MiB |
|    1   N/A  N/A      3423      G   /usr/bin/gnome-shell                         91MiB |
|    1   N/A  N/A      3762      C   ffmpeg                                      372MiB |
+---------------------------------------------------------------------------------------+


  


  lscpu output :

  


  

Architecture:        x86_64
CPU op-mode(s):      32-bit, 64-bit
Byte Order:          Little Endian
CPU(s):              96
On-line CPU(s) list: 0-95
Thread(s) per core:  2
Core(s) per socket:  24
Socket(s):           2
NUMA node(s):        2
Vendor ID:           GenuineIntel
BIOS Vendor ID:      Intel(R) Corporation
CPU family:          6
Model:               85
Model name:          Intel(R) Xeon(R) Gold 5220R CPU @ 2.20GHz
BIOS Model name:     Intel(R) Xeon(R) Gold 5220R CPU @ 2.20GHz
Stepping:            7
CPU MHz:             2200.000
CPU max MHz:         4000.0000
CPU min MHz:         1000.0000
BogoMIPS:            4400.00
Virtualization:      VT-x
L1d cache:           32K
L1i cache:           32K
L2 cache:            1024K
L3 cache:            36608K
NUMA node0 CPU(s):   0-23,48-71
NUMA node1 CPU(s):   24-47,72-95


  


  OS : CentOS Stream release 8


  


  RECORDER COMPUTER :

  


  sysctl.conf :

  


  net.core.rmem_max=16777216
net.core.wmem_max=16777216
net.ipv4.tcp_rmem= 4096 87380 16777216
net.ipv4.tcp_wmem= 4096 65536 16777216
net.ipv4.tcp_window_scaling = 1
net.ipv4.tcp_timestamps = 1
net.ipv4.tcp_sack = 1
net.ipv4.tcp_no_metrics_save = 0
net.core.netdev_max_backlog = 50000
net.core.optmem_max=25165824


  


  lscpu output :

  


  Architecture:        x86_64
CPU op-mode(s):      32-bit, 64-bit
Byte Order:          Little Endian
CPU(s):              96
On-line CPU(s) list: 0-95
Thread(s) per core:  2
Core(s) per socket:  24
Socket(s):           2
NUMA node(s):        2
Vendor ID:           GenuineIntel
BIOS Vendor ID:      Intel
CPU family:          6
Model:               106
Model name:          Intel(R) Xeon(R) Gold 5318Y CPU @ 2.10GHz
BIOS Model name:     Intel(R) Xeon(R) Gold 5318Y CPU @ 2.10GHz
Stepping:            6
CPU MHz:             3400.000
CPU max MHz:         3400.0000
CPU min MHz:         800.0000
BogoMIPS:            4200.00
Virtualization:      VT-x
L1d cache:           48K
L1i cache:           32K
L2 cache:            1280K
L3 cache:            36864K


  


  ethtool output :

  


  Supported ports: [ TP ]
    Supported link modes:   1000baseT/Full
                            10000baseT/Full
    Supported pause frame use: Symmetric Receive-only
    Supports auto-negotiation: Yes
    Supported FEC modes: Not reported
    Advertised link modes:  1000baseT/Full
                            10000baseT/Full
    Advertised pause frame use: Symmetric
    Advertised auto-negotiation: Yes
    Advertised FEC modes: Not reported
    Speed: 10000Mb/s
    Duplex: Full
    Auto-negotiation: on
    Port: Twisted Pair
    PHYAD: 12
    Transceiver: internal
    MDI-X: Unknown
    Supports Wake-on: d
    Wake-on: d
        Current message level: 0x00002081 (8321)
                               drv tx_err hw
    Link detected: yes


  


  No NVIDIA Graphic Driver

  


  OS : CentOS Stream release 8


  


  I tried audio encoding while recording like :

  


  "-c:a", "aac",  
"-ar", "48000", 
"-b:a", "128k",


  


  I also tried :

  


  "aresample=async=1"



  


  Unfortunately,these did not have any improvements on preventing latency in audio.

  


• Sporadic "Error parsing Cues... Operation not permitted" errors when trying to generate a DASH manifest

  22 novembre 2023, par kshetline

  I have already-generated .webm audio and video files (1 audio, 3 video resolutions for each video I want to stream). The video has been generated not (directly) by ffmpeg, but HandbrakeCLI 1.7.0, with V9 encoding. The audio (which has never caused an error) is generated by ffmpeg using libvorbis.

  


  Most of the time ffmpeg (version 6.1) creates a manifest without any problem. Sporadically, however, "Error parsing Cues" comes up (frequently with the latest videos I've been trying to process) and I can't create a manifest. Since this is happening during an automated process to process many videos for streaming, the audio and video sources are being created exactly the same way whether ffmpeg succeeds or fails in generating a manifest, making this all the more confusing.

  


  The video files ffmpeg chokes on play perfectly well using VLC, and mediainfo doesn't show any problems with these files.

  


  Here's the way I've been (sometimes successfully, sometimes not) generating a manifest, with extra logging added :

  


  ffmpeg -v 9 -loglevel 99 \
  -f webm_dash_manifest -i '.\Sample Video.v480.webm' \
  -f webm_dash_manifest -i '.\Sample Video.v720.webm' \
  -f webm_dash_manifest -i '.\Sample Video.v1080.webm' \
  -f webm_dash_manifest -i '.\Sample Video.audio.webm' \
  -c copy -map 0 -map 1 -map 2 -map 3 \
  -f webm_dash_manifest -adaptation_sets "id=0,streams=0,1,2 id=1,streams=3" \
  '.\Sample Video.mpd'


  


  Here's the result when it fails :

  


  ffmpeg version 6.1-full_build-www.gyan.dev Copyright (c) 2000-2023 the FFmpeg developers
  built with gcc 12.2.0 (Rev10, Built by MSYS2 project)
  configuration: --enable-gpl --enable-version3 --enable-static --pkg-config=pkgconf --disable-w32threads --disable-autodetect --enable-fontconfig --enable-iconv --enable-gnutls --enable-libxml2 --enable-gmp --enable-bzlib --enable-lzma --enable-libsnappy --enable-zlib --enable-librist --enable-libsrt --enable-libssh --enable-libzmq --enable-avisynth --enable-libbluray --enable-libcaca --enable-sdl2 --enable-libaribb24 --enable-libaribcaption --enable-libdav1d --enable-libdavs2 --enable-libuavs3d --enable-libzvbi --enable-librav1e --enable-libsvtav1 --enable-libwebp --enable-libx264 --enable-libx265 --enable-libxavs2 --enable-libxvid --enable-libaom --enable-libjxl --enable-libopenjpeg --enable-libvpx --enable-mediafoundation --enable-libass --enable-frei0r --enable-libfreetype --enable-libfribidi --enable-libharfbuzz --enable-liblensfun --enable-libvidstab --enable-libvmaf --enable-libzimg --enable-amf --enable-cuda-llvm --enable-cuvid --enable-ffnvcodec --enable-nvdec --enable-nvenc --enable-dxva2 --enable-d3d11va --enable-libvpl --enable-libshaderc --enable-vulkan --enable-libplacebo --enable-opencl --enable-libcdio --enable-libgme --enable-libmodplug --enable-libopenmpt --enable-libopencore-amrwb --enable-libmp3lame --enable-libshine --enable-libtheora --enable-libtwolame --enable-libvo-amrwbenc --enable-libcodec2 --enable-libilbc --enable-libgsm --enable-libopencore-amrnb --enable-libopus --enable-libspeex --enable-libvorbis --enable-ladspa --enable-libbs2b --enable-libflite --enable-libmysofa --enable-librubberband --enable-libsoxr --enable-chromaprint
  libavutil      58. 29.100 / 58. 29.100
  libavcodec     60. 31.102 / 60. 31.102
  libavformat    60. 16.100 / 60. 16.100
  libavdevice    60.  3.100 / 60.  3.100
  libavfilter     9. 12.100 /  9. 12.100
  libswscale      7.  5.100 /  7.  5.100
  libswresample   4. 12.100 /  4. 12.100
  libpostproc    57.  3.100 / 57.  3.100
Splitting the commandline.
Reading option '-v' ... matched as option 'v' (set logging level) with argument '9'.
Reading option '-loglevel' ... matched as option 'loglevel' (set logging level) with argument '99'.
Reading option '-f' ... matched as option 'f' (force format) with argument 'webm_dash_manifest'.
Reading option '-i' ... matched as output url with argument '.\Sample Video.v480.webm'.
Reading option '-f' ... matched as option 'f' (force format) with argument 'webm_dash_manifest'.
Reading option '-i' ... matched as output url with argument '.\Sample Video.v720.webm'.
Reading option '-f' ... matched as option 'f' (force format) with argument 'webm_dash_manifest'.
Reading option '-i' ... matched as output url with argument '.\Sample Video.v1080.webm'.
Reading option '-f' ... matched as option 'f' (force format) with argument 'webm_dash_manifest'.
Reading option '-i' ... matched as output url with argument '.\Sample Video.audio.webm'.
Reading option '-c' ... matched as option 'c' (codec name) with argument 'copy'.
Reading option '-map' ... matched as option 'map' (set input stream mapping) with argument '0'.
Reading option '-map' ... matched as option 'map' (set input stream mapping) with argument '1'.
Reading option '-map' ... matched as option 'map' (set input stream mapping) with argument '2'.
Reading option '-map' ... matched as option 'map' (set input stream mapping) with argument '3'.
Reading option '-f' ... matched as option 'f' (force format) with argument 'webm_dash_manifest'.
Reading option '-adaptation_sets' ... matched as AVOption 'adaptation_sets' with argument 'id=0,streams=0,1,2 id=1,streams=3'.
Reading option '.\Sample Video.mpd' ... matched as output url.
Finished splitting the commandline.
Parsing a group of options: global .
Applying option v (set logging level) with argument 9.
Successfully parsed a group of options.
Parsing a group of options: input url .\Sample Video.v480.webm.
Applying option f (force format) with argument webm_dash_manifest.
Successfully parsed a group of options.
Opening an input file: .\Sample Video.v480.webm.
[webm_dash_manifest @ 000002bbcb41dc80] Opening '.\Sample Video.v480.webm' for reading
[file @ 000002bbcb41e300] Setting default whitelist 'file,crypto,data'
st:0 removing common factor 1000000 from timebase
[webm_dash_manifest @ 000002bbcb41dc80] Error parsing Cues
[AVIOContext @ 000002bbcb41e5c0] Statistics: 102283 bytes read, 4 seeks
[in#0 @ 000002bbcb41dac0] Error opening input: Operation not permitted
Error opening input file .\Sample Video.v480.webm.
Error opening input files: Operation not permitted


  


  This is mediainfo for the offending input file, Sample Video.v480.webm :

  


  General
Complete name                            : .\Sample Video.v480.webm
Format                                   : WebM
Format version                           : Version 2
File size                                : 628 MiB
Duration                                 : 1 h 34 min
Overall bit rate                         : 926 kb/s
Frame rate                               : 23.976 FPS
Encoded date                             : 2023-11-21 16:48:35 UTC
Writing application                      : HandBrake 1.7.0 2023111500
Writing library                          : Lavf60.16.100

Video
ID                                       : 1
Format                                   : VP9
Format profile                           : 0
Codec ID                                 : V_VP9
Duration                                 : 1 h 34 min
Bit rate                                 : 882 kb/s
Width                                    : 720 pixels
Height                                   : 480 pixels
Display aspect ratio                     : 16:9
Frame rate mode                          : Constant
Frame rate                               : 23.976 (24000/1001) FPS
Color space                              : YUV
Chroma subsampling                       : 4:2:0
Bit depth                                : 8 bits
Bits/(Pixel*Frame)                       : 0.106
Stream size                              : 598 MiB (95%)
Default                                  : Yes
Forced                                   : No
Color range                              : Limited
Color primaries                          : BT.709
Transfer characteristics                 : BT.709
Matrix coefficients                      : BT.709


  


  I don't know if I need different command line options, or whether this might be an ffmpeg or Handbrake bug. It has taken many, many hours to generate these video files (VP9 is painfully slow to encode), so I hate to do a lot of this over again, especially doing it again encoding the video with ffmpeg instead of Handbrake, as Handbrake is (oddly enough, considering it uses ffmpeg under the hood) noticeably faster.

  


  I have no idea what these "Cues" are that ffmpeg wants and can't parse, or how I would change them.

  


• Conversion Rate Optimisation Statistics for 2024 and Beyond

  21 novembre 2023, par Erin — Analytics Tips

  Driving traffic to your website is only half the battle. The real challenge — once you’ve used a web analytics solution to understand how users behave — is turning more of those visitors into customers.

  That doesn’t happen by accident. You need to employ conversion rate optimisation strategies and tools to see even a small lift in conversion rates. The good news is that it doesn’t take much to see massive results. Raising your conversion rate from 1% to 3% can triple your revenue. 

  In even better news, you don’t have to guess at the best ways to improve your conversion rate. We’ve done the hard work and collected the most recent and relevant conversion rate optimisation statistics to help you. 

  General conversion rate optimisation statistics

  It appears the popularity of conversion rate optimisation is soaring. According to data collected by Google Trends, there were more people searching for the term “conversion rate optimization” in September 2023 than ever before. 

  As you can see from the chart below, the term’s popularity is on a clear upward trajectory, meaning even more people could be searching for it in the near future. (Source)

  

  Do you want to know what the average landing page conversion rate is ? According to research by WordStream, the average website conversion rate across all industries is 2.35%. 

  That doesn’t paint the whole picture, however. Better-performing websites have significantly higher conversion rates. The top 25% of websites across all industries convert at a rate of 5.31% or higher. (Source)

  Let’s break things down by industry now. The Unbounce Conversion Benchmark Report offers a detailed analysis of how landing pages convert across various industries.

  First, we have the Finance and Insurance industry, which boasts a conversion rate of 15.6%. 

  On the other end, agencies appears to be one of the worst-performing. Agencies’ landing pages convert at a rate of 8.8%. (Source)

  

  What about the size of the conversion rate optimisation industry ? Given the growth in popularity of the term in Google, surely the industry is experiencing growth, right ?

  You’d be correct in that assumption. The conversion rate optimisation software market was valued at $771.2 million in 2018 and is projected to reach $1.932 billion by 2026 — a compound annual growth rate (CAGR) of 9.6%.

  Statistics on the importance of conversion rate optimisation

  If you’re reading this article, you probably think conversion rate optimisation is pretty important. But do you know its importance and where it ranks in your competitors’ priorities ? Read on to find out. 

  Bounce rate — the number of people who leave your website without visiting another page or taking action — is the scourge of conversion rate optimisation efforts. Every time someone bounces from your site, you lose the chance to convert them.

  The questions, then, are : how often do people bounce on average and how does your bounce rate compare ? 

  Siege Media analysed over 1.3 billion sessions from a range of traffic sources, including 700 million bounces, to calculate an average bounce rate of 50.9%. (Source)

  

  Bounce rates vary massively from website to website and industry to industry, however. Siege Media’s study unveils an array of average bounce rates across industries :

  • Travel – 82.58%
  • B2B – 65.17%
  • Lifestyle – 64.26%
  • Business and Finance – 63.51%
  • Healthcare – 59.50%
  • eCommerce – 54.54%
  • Insurance – 45.96%
  • Real Estate – 40.78%

  It won’t come as much of a surprise to learn that marketers are determined to reduce bounce rates and improve lead conversion. Today’s marketers are highly performance-based. When asked about their priorities for the coming year, 79% of marketers said their priority was generating quality qualified leads — the most popular answer in the survey. (Source)

  Just because it is a priority for marketers doesn’t mean that everyone has their stuff together. If you have a conversion rate optimisation process in place, you’re in the minority. According to research by HubSpot, less than one in five marketers (17%) use landing page A/B tests to improve their conversion rates. (Source)

  When it comes to personalisation strategies – a common and effective tool to increase conversion rates — the picture isn’t any rosier. Research by Salesforce found just over one-quarter of markets are confident their organisation has a successful strategy for personalisation. (Source)

  Conversion rate optimisation tactics statistics

  There are hundreds of ways to improve your website’s conversion rates. From changing the color of buttons to the structure of your landing page to your entire conversion funnel, in this section, we’ll look at the most important statistics you need to know when choosing tactics and building your own CRO experiments. 

  If you are looking for the best method to convert visitors, then email lead generation forms are the way to go, according to HubSpot. This inoffensive and low-barrier data collection method boasts a 15% conversion rate, according to the marketing automation company’s research. (Source)

  Where possible, make your call-to-actions personalised. Marketing personalisation, whether through behavioral segmentation or another strategy, is an incredibly powerful way of showing users that you care about their specific needs. It’s no great surprise, then, that HubSpot found personalised calls-to-actions perform a whopping 202% better than basic CTAs. (Source)

  If you want to boost conversion rates, then it’s just as important to focus on quantity as well as quality. Yes, a great-looking, well-written landing page will go a long way to improving your conversion rate, but having a dozen of these pages will do even more. 

  Research by HubSpot found companies see a 55% increase in leads when they increase the number of landing pages from 10 to 15. What’s more, companies with over 40 landing pages increase conversion by more than 500%. (Source)

  

  User-generated content (UGC) should also be high on your priority list to boost conversion rates. Several statistics show how powerful, impactful and persuasive social proof like user reviews can be. 

  Research shows that visitors who scroll to the point where they encounter user-generated content increase the likelihood they convert by a staggering 102.4%. (Source)

  Other trust signs can be just as impactful. Research by Trustpilot found that the following four trust signals make consumers more likely to make a purchase when shown on a product page :

  • Positive star rating and reviews (85% more likely to make a purchase)
  • Positive star rating (78%)
  • Positive customer testimonials (82%)
  • Approved or authorised seller badge (76%)

  (Source)

  Showing ratings and reviews has also increased conversion rates by 38% on home appliances and electronics stores. (Source)

  And no wonder, given that consumers are more likely to buy from brands they trust than brands they love, according to the 2021 Edelman Trust Barometer Special Report. (Source) 

  A lack of trust is also one of the top four reasons consumers abandon their shopping cart at checkout. (Source) 

  Traffic source conversion rate statistics

  What type of traffic works the best when it comes to conversions, or how often you should be signing up users to your mailing list ? Let’s look at the stats to find out. 

  Email opt-ins are one of the most popular methods for collecting customer information — and an area where digital marketers spend a lot of time and effort when it comes to conversion rate optimisation. So, what is the average conversion rate of an email opt-in box ?

  According to research by Sumo — based on 3.2 billion users who have seen their opt-in boxes — the average email opt-in rate is 1.95%. (Source)

  Search advertising is an effective way of driving website traffic, but how often do those users click on these ads ?

  WordStream’s research puts the average conversion of search advertising for all industries at 6.11%. (Source)

  The arts and entertainment industry enjoys the highest clickthrough rates (11.78%), followed by sports and recreation (10.53%) and travel (10.03%). Legal services and the home improvement industry have the lowest clickthrough rates at 4.76% and 4.8%, respectively.

  

  If you’re spending money on Google ads, then you’d better hope a significant amount of users convert after clicking them. 

  Unfortunately, conversion rates from Google ads decreased year-on-year for most industries in 2023, according to research by WordStream — in some cases, those decreases were significant. The only two industries that didn’t see a decrease in conversion rates were beauty and personal care and education and instruction. (Source)

  The average conversion rate for search ads across all industries is 7.04%. The animal and pet niche has the highest conversion rate (13.41%), while apparel, fashion and jewelry have the lowest conversion rate (1.57%). (Source)

  What about other forms of traffic ? Well, there’s good reason to try running interstitial ads on smartphone apps if you aren’t already. Ads on the iOS app see a 14.3 percent conversion rate on average. (Source)

  E-commerce conversion rate optimisation statistics (400 words)

  Conversion rate optimisation can be the difference between a store that sets new annual sales records and one struggling to get by. 

  The good news is that the conversion rate among US shoppers was the highest it’s ever been in 2021, with users converting at 2.6%. (Source)

  If you have a Shopify store, then you may find conversion rates a little lower. A survey by Littledata found the average conversion rate for Shopify was 1.4% in September 2022. (Source)

  What about specific e-commerce categories ? According to data provided by Dynamic Yield, the consumer goods category converted at the highest rate in September 2023 (4.22%), a spike of 0.34% from August. 

  Generally, the food and beverage niche boasts the highest conversion rate (4.87%), and the home and furniture niche has the lowest conversion rate (1.44%). (Source)

  If you’re serious about driving sales, don’t focus on mobile devices at the expense of consumers who shop on desktop devices. The conversion rate among US shoppers tends to be higher for desktop users than for mobile users. 

  

  In the second quarter of 2022, for instance, desktop shoppers converted at a rate of 3% on average compared to smartphone users who converted at an average rate of 2%. (Source)

  Increase your conversions with Matomo

  Conversion rate optimisation can help you grow your subscriber list, build your customer base and increase your revenue. Now, it’s time to put what you’ve learned into practice.

  Use the advice above to guide your experiments and track everything with Matomo. Achieve unparalleled data accuracy while harnessing an all-in-one solution packed with essential conversion optimisation features, including Heatmaps, Session Recordings and A/B Testing. Matomo makes it easier than ever to analyse conversion-focused experiments.

  Get more from your conversion rate optimisations by trying Matomo free for 21 days. No credit card required.