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• 8 Best Tools to Analyse Website Traffic

  12 septembre 2023, par Erin — Analytics Tips, Marketing

  Do you want to analyse your website traffic ?

  Maybe you want to know how well you’re converting your traffic. Or maybe you’re looking to track the performance and ROI of your marketing campaigns. Regardless, you won’t get far without relying on a dependable web traffic analysis platform.

  In this article, we’ve compiled a list of the top web analytics tools available (including the pricing for each one).

  Let’s dive in.

  What is website traffic analysis ?

  Curious about what it means to analyse website traffic ?

  

  Simply put, it involves collecting and examining data about your website visitors and the actions they take. Marketers, analysts and website owners can then take this data and use it to optimise their strategy to improve site traffic, conversion rates and ROI.

  A website analytics tool is software that tracks and measures various visitor activities and behaviours on your website. Common metrics include pageviews, traffic source, bounce rate and average time on page. Using a web analytics solution can give you insights into what’s working (and what’s not working) so you can optimise your website, campaigns or marketing strategy.

  Advantages of using a website traffic analysis tool

  1. Performance measurement and optimisation

  Tracking the success of your marketing efforts is a challenging task. The primary benefit of using a web analytics tool is implementing effective performance measurement. If you don’t know how to measure your efforts, you won’t know what’s working and what’s not with your campaigns and content. 

  A web analysis tool can give you the insights you need to understand whether your marketing initiatives have been successful or if they need to be improved.

  For instance, your new web design facelift may seem beautiful, but if visitors aren’t staying on your site as long and it is resulting in lower conversions, then it’s time to go back to the drawing board.

  2. Audience insights to improve the user experience

  Web traffic analysis platforms don’t just show you what your visitors are doing. It shows you who your audience is. A powerful website analytics tool will give you in-depth audience data, including demographics like geographical location (e.g., city, state or country), to help you better understand your audience.

  Additionally, you can learn more about your audience by seeing how they interact with different content on your site. You’ll start to see that certain content performs better than others, giving you a greater understanding of your audience’s needs and wants. This means you’ll be able to tailor your website content and marketing efforts to your audience to improve the overall user experience.

  3. Improve SEO

  In the first two advantages, we touched on how insights can help you craft better content for the visitors already coming to your site to improve the user experience and improve conversions. But did you know that using a website analytics tool can also help improve how much traffic you’re getting to your site ?

  Since a web analytics tool can help you craft better content, one side effect is an increase in traffic from organic search through SEO. Additionally, your platform will likely show you other traffic sources that your visitors are coming from (i.e., another website is referring traffic to you) so you can tap into those high-performing sources and optimise your incoming traffic over time.

  Top 8 Tools to Analyse Website Traffic

  Here’s a breakdown of the top eight web analytics platforms to help you analyse each tool’s unique features, price, advantages and disadvantages so you can make the best decision.

  1. Matomo

  Matomo is an open-source website analytics tool that’s focused on protecting user privacy and data while offering robust insights into your web traffic. It’s one of the most powerful tools to track the entire customer journey on your site.

  

  Why Matomo : As the leader in open-source, privacy-friendly and ethical web analytics, Matomo is trusted by more than 1 million websites, including NASA, the United Nations and the European Commission.

  Matomo plays well with Google Analytics to track your websites by filling in the gaps where Google Analytics has limitations (i.e., cookie consent banner requirement). Matomo combines traditional and behavioural web analytics for deeper insights while ensuring compliance with the strictest privacy regulations like GDPR, LGPD and HIPAA.

  Matomo Standout Features and Integrations :

  Standout features include comprehensive visitor tracking, multi-attribution, goal tracking, event tracking, custom dimensions, custom reports, automated email reports, session recordings, tag manager, roll-up reporting to pull data from multiple sites, Google Analytics importer, heatmaps and more.

  Integrations include WordPress, Google Ads, Wix, Drupal, Joomla, Cloudflare, Magento, Vue, SharePoint, WooCommerce and more.

  Pricing starts free for Matomo On-Premise (but requires technical skills and servers to set up) and $23/month for Matomo Cloud, which includes a 21-day free trial (no credit card required).

  Pros

  • Best for respecting visitor privacy
  • You own your data — ensuring that it’s not shared with third parties for purposes like advertising
  • Compliant with the strictest privacy laws
  • Greater flexibility with open-source advantages, as well as the option to either self-host or cloud host
  • Can run cookieless — providing 100% accurate data and a better user experience without the need for an annoying cookie consent banner 
  • Exceptional customisability — from white labeling, alerts and custom dimensions to dashboards and reports, tailor your insights for faster decisions, deeper insights and superior outcomes

  Cons

  • On-Premise is free, but there are additional costs for advanced features
  • On-Premise requires servers and technical expertise to manage

  2. Google Analytics

  Google Analytics is the most well-known and used web analytics platform in the world, with nearly 30 million active websites.

  

  Why Google Analytics : It’s one of the leading web traffic analysis tools backed by the Alphabet group of companies. For anyone getting started, it’s a great free option to understand your web traffic and your audience.

  Google Analytics Standout Features and Integrations :

  Standout features include in-depth visitor tracking, event tracking with Google Analytics 4 (GA4), easy integration with Google marketing tools (i.e., Google Search Console and Google Ads), custom reports and easy data importing from third-party sources.

  Integrations include Google Ads, Google Webmaster Tools, AdSense, WordPress, Wix, Shopify, Zendesk, Facebook, Marketo, WordPress, Hotjar, SEMrush, Salesforce, Hootsuite and more.

  Pricing is free.

  Pros

  • Detailed audience insights
  • Customisable reports
  • Seamless integration with other Google products
  • Easy to set up

  Cons

  • Not privacy-friendly — you don’t own your data (data is shared with third parties for advertising purposes)
  • Complex interface
  • Requires cookie consent banner for GDPR compliance, which negatively impacts data accuracy and user experience

  3. Fathom Analytics

  Founded in 2018, Fathom Analytics is a privacy-friendly and lightweight web analytics tool. The platform offers a simple, minimalistic dashboard.

  

  Why Fathom Analytics : Fathom Analytics is a minimalistic tool to help website owners gain insights into customer behaviour without compromising on privacy. It’s an easy-to-use tool that offers a simplified breakdown of the most popular data points. For newcomers to web analytics seeking essential metrics like visitor counts and traffic sources, Fathom Analytics provides a straightforward, cost-effective solution.

  Fathom Analytics Standout Features and Integrations :

  Standout features include easy, automated GA4 importing with lifetime data retention, a single-page dashboard for a quick overview of metrics, traffic summaries for chosen timeframes, visually striking graphs for better data digestion and privacy protection covering major compliance regulations.

  Integrations include Google Analytics, Squarespace, Drupal, WordPress, Discourse, Bloggi, ConvertKit, Webflow, Transistor, Remix, Gatsby and Carrd.

  Pricing starts at $14/month for up to 100k pageviews (with a 30-day free trial).

  Pros

  • Doesn’t use cookies
  • Out-of-the-box GDPR, ePrivacy, PECR and CCPA compliance
  • Great for visual data insights
  • Lightweight tracking script for fast loading

  Cons

  • Can’t easily see traffic trends on specific pages
  • Metrics may be too simple for those wanting advanced analytics

  4. Mixpanel

  Mixpanel is a web analytics platform that helps you track visitors as well as improve customer retention. The software has 8,000 customers worldwide, including Netflix, Yelp, BuzzFeed and CNN.

  

  Why Mixpanel : Mixpanel is great for websites with e-commerce functionality. The tool helps you understand both your site visitors and your customers so you can optimise your customer experience and improve conversions.

  Mixpanel Standout Features and Integrations :

  Standout features include deep insights into how your products are being used, including your most popular features, user cohorts that let you segment users based on specific actions, and visual analysis showing where users drop off.

  Integrations include Google Cloud, Figma, Mailchimp, Zoho CRM, Databox, Marketo, Hotjar, Slack, Zapier, Amazon Web Services, Google Ads and HubSpot.

  Pricing starts free for up to 20 million events per month and $20/month for Growth.

  Pros

  • Interface is easy for beginners
  • Exhaustive reporting options
  • Custom event tracking options
  • Predict user actions based on data science models
  • Send targeted messages to specific users to encourage action

  Cons

  • User-based pricing isn’t the most ideal for everyone
  • Alert management can be confusing

  5. Kissmetrics

  Kissmetrics is a marketing and product analytics tool that helps e-commerce and SaaS companies grow through qualitative data insights. The web analytics tool is trusted by 10,000 users, including Microsoft, Unbounce, AWeber, Dropbox DocSend and SendGrid.

  

  Why Kissmetrics : As an e-commerce-driven analytics platform, the platform is best suited for Enterprise businesses, but it also offers flexible pricing plans that make it easy for someone to get their feet wet with website analytics. 

  Kissmetrics Standout Features and Integrations :

  Standout features include a customisable dashboard to see key metrics at a glance, comprehensive visitor tracking, cohort analysis including power user tracking to understand your most active visitors and customers and insights into customer lifetime value and churn rate.

  Integrations include Chargify, HubSpot, Slack, Live Chat, Marketo, Optimizely, Mailchimp, Recurly, Wufoo Forms, Facebook Ads, WordPress, Shopify and WooCommerce.

  Pricing starts at $0.0025/event for the Pay As You Go Plan, $25.99/month for Build Your Plan and $199/month for Small Teams, which includes a 7-day free trial.

  Pros

  • Flexible pricing options
  • Easy to install
  • Several analytics viewing options
  • Visual checkout funnel insights
  • Track sessions by desktop or mobile

  Cons

  • Despite more pricing options, it’s still quite expensive overall
  • Difficult to use for beginners

  6. Adobe Analytics

  Adobe Analytics is a web and marketing analytics platform within the Adobe Experience Platform. Used by over 170,000 businesses, it’s one of the most popular analytics solutions available.

  

  Why Adobe Analytics : Adobe Analytics was created for large organisations. It’s essentially the enterprise version of Google Analytics. The tool does a great job of offering a customised analytics solution that’s capable of delivering personalised user experiences at scale.

  Adobe Analytics Standout Features and Integrations :

  Standout features include attribution, AI-driven predictive analytics, robust customer segmentation and automation based on customer behaviour.

  Integrations include all Adobe products, Salesforce, Hootsuite, Contentsquare, Sisense, Mouseflow, Google Ads, Google Search Console, HubSpot and Microsoft Teams.

  Pricing is custom and available upon request, but users can expect to pay at least $2,000 per month, and there is no free trial.

  Pros

  • Built for enterprise businesses
  • Seamless workflow integration for Adobe Experience Cloud users
  • Incredible customisation options
  • Integration process is flexible
  • Capable of accurately tracking large volumes of traffic

  Cons

  • Very expensive
  • Not suitable for small businesses
  • The setup is challenging for beginners

  7. SimilarWeb

  SimilarWeb is a robust analytics platform used to track your website data and compare it to other websites. Backed by a team of experienced data scientists and mathematicians for in-depth website traffic and search engine analysis. Founded in 2007, the platform is trusted by major brands like Adidas, DHL, PepsiCo and Walmart.

  

  Why SimilarWeb : The tool relies on multiple scientific methodologies and approaches to data analysis to help provide a better understanding of visitors and customers. The platform is great for crafting prediction models for customer acquisitions by using machine learning to offer SEO insights and competitive analysis.

  SimilarWeb Standout Features and Integrations :

  Standout features include competition traffic and engagement analysis, in-depth visitor tracking, keyword analysis to optimise your SEO and search ads, affiliate traffic analysis, search traffic analysis and funnel insights.

  Integrations include Salesforce, HubSpot, Google Analytics, Google Search Console, Shift, AT Internet, Adverity, SimilarTech, Biscience and more. 

  Pricing starts at $125/month for the Starter plan, which includes a 7-day free trial.

  Pros

  • Has a user-friendly dashboard for simple insights
  • Highly customisable platform to meet your specific needs
  • Easy competition analysis
  • Funnel insights to improve your conversion rates
  • Great customer support

  Cons

  • Expensive pricing
  • Doesn’t include a code snippet to pull data directly from websites
  • Doesn’t show sub-domains of your site

  8. Hotjar

  Hotjar is a behavioural website analytics tool with a focus on providing insights into individual user sessions with features like heatmaps and session recordings. Founded in 2014, Hotjar is used by 900,000 sites around the world.

  

  Why Hotjar : Unlike traditional web analytics tools like Google Analytics, Hotjar is a behavioural analytics tool that provides in-depth behaviour insights session by session. The tool offers a variety of features that give you a sneak peek into your users’ behaviours by watching how they interact with your site action by action.

  Hotjar Standout Features and Integrations :

  Standout features include comprehensive heat mapping, visitor session recordings to see what visitors did moment by moment, feedback polls to gain insights from site visitors and conversion funnels to help you analyse leaks in your funnel at each conversion stage.

  Integrations include HubSpot, Slack, Jira, WordPress, Shopify, Google Analytics, Mixpanel, Microsoft Teams, Zapier and ClickFunnels.

  Pricing starts at free for the Basic plan and $80/month for Business, which includes a 15-day free trial.

  Pros

  • You can see exactly where visitors click, move and scroll
  • Watch session replays to see what visitors did step-by-step
  • See what percentage of visitors take certain actions
  • Data segmentation features to help you understand KPIs in-depth
  • There are no user limits with the platform, making it easy to scale

  Cons

  • While it offers behavioural analytics, Hotjar doesn’t provide insights into traditional web analytics like Matomo does, including traffic sources and bounce rate
  • History data monitoring is complex

  Elevate your website performance today

  Understanding your visitors’ behaviour and needs is essential when you’re looking to improve your website performance.

  By leveraging a website analytics platform, you’ll be able to gain new insights into your visitors and use insights from your content and campaign performance to improve your user experience.

  If you’re looking to start using a web traffic analysis tool today, then Matomo is an excellent choice.

  Matomo is a powerful, privacy-friendly and compliant tool that gives in-depth insights into your audience, your content and your marketing efforts to help you improve your site’s performance.

  The platform also includes a variety of robust behavioural analytics features like heatmaps, session recording and more, which are included in your Cloud subscription. 

  Start your 21-day free trial of Matomo today (no credit card required).

• How to Conduct a Customer Journey Analysis (Step-by-Step)

  9 mai 2024, par Erin

  Your customers are everything.

  Treat them right, and you can generate recurring revenue for years. Treat them wrong ; you’ll be spinning your wheels and dealing with churn.

  How do you give your customers the best experience possible so they want to stick around ?

  Improve their customer experience.

  How ?

  By conducting a customer journey analysis.

  When you know how your customers experience your business, you can improve it to meet and exceed customer expectations.

  In this guide, we’ll break down how the customer journey works and give you a step-by-step guide to conduct a thorough customer journey analysis so you can grow your brand.

  What is a customer journey analysis ?

  Every customer you’ve ever served went on a journey to find you.

  From the moment they first heard of you, to the point that they became a customer. 

  Everything in between is the customer journey.

  A customer journey analysis is how you track and analyse how your customers use different channels to interact with your brand.

  

  Analysing your customer journey involves identifying the customer’s different touchpoints with your business so you can understand how it impacts their experience. 

  This means looking at every moment they interacted with your brand before, during and after a sale to help you gain actionable insights into their experience and improve it to reach your business objectives.

  Your customers go through specific customer touchpoints you can track. By analysing this customer journey from a bird’s eye view, you can get a clear picture of the entire customer experience.

  4 benefits of customer journey analysis

  Before we dive into the different steps involved in a customer journey analysis, let’s talk about why it’s vital to analyse the customer journey.

  By regularly analysing your customer journey, you’ll be able to improve the entire customer experience with practical insights, allowing you to :

  Understand your customers better

  What’s one key trait all successful businesses have ?

  They understand their customers.

  By analysing your customer journey regularly, you’ll gain new insights into their wants, needs, desires and behaviours, allowing you to serve them better. These insights will show you what led them to buy a product (or not).

  For example, through conducting a customer journey analysis, a company might find out that customers who come from LinkedIn are more likely to buy than those coming from Facebook.

  Find flaws in your customer journey

  Nobody wants to hear they have flaws. But the reality is your customer journey likely has a few flaws you could improve.

  By conducting customer journey analysis consistently, you’ll be able to pinpoint precisely where you’re losing prospects along the way. 

  For example, you may discover you’re losing customers through Facebook Ads. Or you may find your email strategy isn’t as good as it used to be.

  But it’s not just about the channel. It could be a transition between two channels. For example, you may have great engagement on Instagram but are not converting them into email subscribers. The issue may be that your transition between the two channels has a leak.

  Or you may find that prospects using certain devices (i.e., mobile, tablet, desktop) have lower conversions. This might be due to design and formatting issues across different devices.

  By looking closely at your customer journey and the different customer touchpoints, you’ll see issues preventing prospects from turning into leads or customers from returning to buy again as loyal customers.

  Gain insights into how you can improve your brand

  Your customer journey analysis won’t leave you with a list of problems. Instead, you’ll have a list of opportunities.

  Since you’ll be able to better understand your customers and where they’re falling off the sales funnel, you’ll have new insights into how you can improve the experience and grow your brand.

  For example, maybe you notice that your visitors are getting stuck at one stage of the customer journey and you’re trying to find out why.

  So, you leverage Matomo’s heatmaps, sessions recordings and scroll depth to find out more.

  In the case below, we can see that Matomo’s scroll map is showing that only 65% of the visitors are reaching the main call to action (to write a review). 

  

  To try to push for higher conversions and get more reviews, we could consider moving that button higher up on the page, ideally above the fold.

  Rather than guessing what’s preventing conversions, you can use user behaviour analytics to “step in our user’s shoes” so you can optimise faster and with confidence.

  Try Matomo for Free

  Get the web insights you need, without compromising data accuracy.

  Start for free

  No credit card required

  Grow your revenue

  By taking charge of your customer journey, you can implement different strategies that will help you increase your reach, gain more prospects, convert more prospects into customers and turn regulars into loyal customers.

  Using customer journey analysis will help you optimise those different touchpoints to maximise the ROI of your channels and get the most out of each marketing activity you implement.

  7 steps to conduct a customer journey analysis

  Now that you know the importance of conducting a customer journey analysis regularly, let’s dive into how to implement an analysis.

  Here are the seven steps you can take to analyse the customer journey to improve your customer experience :

  

  1. Map out your customer journey

  Your first step to conducting an effective customer journey analysis is to map your entire customer journey.

  Customer journey mapping means looking at several factors :

  • Buying process
  • Customer actions
  • Buying emotions
  • Buying pain points
  • Solutions

  Once you have an overview of your customer journey maps, you’ll gain insights into your customers, their interests and how they interact with your brand. 

  After this, it’s time to dive into the touchpoints.

  2. Identify all the customer touchpoints 

  To improve your customer journey, you need to know every touchpoint a customer can (and does) make with your brand.

  This means taking note of every single channel and medium they use to communicate with your brand :

  • Website
  • Social media
  • Search engines (SEO)
  • Email marketing
  • Paid advertising
  • And more

  Essentially, anywhere you communicate and interact with your customers is fair game to analyse.

  If you want to analyse your entire sales funnel, you can try Matomo, a privacy-friendly web analytics tool. 

  You should make sure to split up your touchpoints into different customer journey stages :

  • Awareness
  • Consideration
  • Conversion
  • Advocacy

  Then, it’s time to move on to how customers interact on these channels.

  Try Matomo for Free

  Get the web insights you need, without compromising data accuracy.

  Start for free

  No credit card required

  3. Measure how customers interact on each channel

  To understand the customer journey, you can’t just know where your customers interact with you. You end up learning how they’re interacting.

  This is only possible by measuring customer interactions.

  How ?

  By using a web analytics tool like Matomo.

  With Matomo, you can track every customer action on your website.

  This means anytime they :

  • Visit your website
  • View a web page
  • Click a link
  • Fill out a form
  • Purchase a product
  • View different media
  • And more

  You should analyse your engagement on your website, apps and other channels, like email and social media.

  4. Implement marketing attribution

  Now that you know where your customers are and how they interact, it’s time to analyse the effectiveness of each channel based on your conversion rates.

  Implementing marketing attribution (or multi-touch attribution) is a great way to do this.

  Attribution is how you determine which channels led to a conversion.

  While single-touch attribution models credit one channel for a conversion, marketing attribution gives credit to a few channels.

  For example, let’s say Bob is looking for a new bank. He sees an Instagram post and finds himself on HSBC’s website. After looking at a few web pages, he attends a webinar hosted by HSBC on financial planning and investment strategies. One week later, he gets an email from HSBC following up on the webinar. Then, he decides to sign up for HSBC’s online banking.

  Single touch attribution would attribute 100% of the conversion to email, which doesn’t show the whole picture. Marketing attribution would credit all channels : social media, website content, webinars and email.

  Matomo offers multiple attribution models. These models leverage different weighting factors, like time decay or linear, so that you can allocate credit to each touchpoint based on its impact.

  Matomo’s multi-touch attribution reports give you in-depth insights into how revenue is distributed across different channels. These detailed reports help you analyse each channel’s contribution to revenue generation so you can optimise the customer journey and improve business outcomes.

  Try Matomo for Free

  Get the web insights you need, without compromising data accuracy.

  Start for free

  No credit card required

  5. Use a funnels report to find where visitors are leaving

  Once you set up your marketing attribution, it’s time to analyse where visitors are falling off.

  You can leverage Matomo funnels to find out the conversion rate at each step of the journey on your website. Funnel reports can help you see exactly where visitors are falling through the cracks so you can increase conversions.

  6. Analyse why visitors aren’t converting

  Once you can see where visitors are leaving, you can start to understand why.

  For example, let’s say you analyse your funnels report in Matomo and see your landing page is experiencing the highest level of drop-offs.

  

  You can also use form analytics to find out why users aren’t converting on your landing pages – a crucial part of the customer journey.

  7. A/B test to improve the customer journey

  The final step to improve your customer journey is to conduct A/B tests. These are tests where you test one version of a landing page to see which one converts better, drives more traffic, or generates more revenue.

  For example, you could create two versions of a header on your website and drive 50% of your traffic to each version. Then, once you’ve got your winner, you can keep that as your new landing page.

  

  Using the data from your A/B tests, you can optimise your customer journey to help convert more prospects into customers.

  Use Matomo to improve your customer journey analysis

  Now that you understand why it’s important to conduct customer journey analysis regularly and how it works, it’s time to put this into practice.

  To improve the customer journey, you need to understand what’s happening at each stage of your funnel. 

  Matomo gives you insights into your customer journey so you can improve website performance and convert more visitors into customers.

  Used by over 1 million websites, Matomo is the leading privacy-friendly web analytics solution in the world. 

  Matomo provides you with accurate, unsampled data so you understand exactly what’s going on with your website performance.

  The best part ?

  It’s easy to use and is compliant with the strictest privacy regulations.

  Try Matomo free for 21-days and start Improving your customer journey. No credit card required.

  Try Matomo for Free

  21 day free trial. No credit card required.

  
  

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• The screen recorder utility has failed to store the actual screen recording iOS

  31 mai 2023, par manoj

  I am getting the below issue when I run my code to record the screen on failure.

  


  An unknown server-side error occurred while processing the command. Original error : The screen recorder utility has failed to store the actual screen recording at '/var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/202341-30610-87cfav.bsg2u/appium_3f7703.mp4'

  


  Note : This issue is occurring during the tearDown.

  


  the code is showing stop recording is failing and this issue is occurring for only one test class

  


  public static File screenRecording(String prefix) throws IOException {
        File classpathRoot = new File(System.getProperty("user.dir"));
        String screenRec = ((CanRecordScreen) driver).stopRecordingScreen();
        byte[] screenRecord = Base64.decodeBase64(screenRec);
        String destinationPath = classpathRoot.getAbsolutePath() + "/screenRecordings/" + driver.getPlatformName()
                + " Video " + prefix + " " + new Date() + ".mp4";
        Path filePath = Paths.get(destinationPath);
        Files.write(filePath, screenRecord);
        File recordedFile = FileUtils.getFile(String.valueOf(filePath));
        return recordedFile;
    }


  


  The same thing when I run it successfully is passing in other test

  


  This is the thread that I was reffering

  


  Appium stack

  


  [ INFO ] 2023-05-26 13:38:51.636 [TestHelpers.PropertiesHelper.getRestartDeviceProperty(PropertiesHelper.java:181)] - Loading the 'RestartDevice' Property from the 'appiumTests.properties' file
[ INFO ] 2023-05-26 13:38:51.641 [TestFixtures.BaseTestFixture.globalSetup(BaseTestFixture.java:81)] - Building Appium Server...
[ INFO ] 2023-05-26 13:38:51.733 [TestFixtures.BaseTestFixture.globalSetup(BaseTestFixture.java:88)] - Appium server is built.
[ INFO ] 2023-05-26 13:38:51.733 [TestFixtures.BaseTestFixture.globalSetup(BaseTestFixture.java:89)] - Starting appium server...
[Appium] Welcome to Appium v1.22.2
[Appium] Non-default server args:
[Appium]   port: 3022
[Appium]   logFile: /Users/subh/IdeaProjects/tile_mobile_automation/logs/appium.log
[Appium]   loglevel: info
[Appium]   relaxedSecurityEnabled: true
[Appium] Appium REST http interface listener started on 0.0.0.0:3022
[HTTP] --> GET /wd/hub/status
[HTTP] {}
[HTTP] <-- GET /wd/hub/status 200 5 ms - 68
[HTTP] 
[ INFO ] 2023-05-26 13:38:53.069 [TestFixtures.BaseTestFixture.globalSetup(BaseTestFixture.java:91)] - Appium server started.

[ffmpeg] Output #0, mp4, to '/var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/2023426-9341-y22m7g.0jfd/appium_eca508.mp4':
[ffmpeg]   Metadata:
[ffmpeg]     encoder         : Lavf59.27.100
[ffmpeg]   Stream #0:0: Video: h264 (avc1 / 0x31637661), yuvj420p(pc, bt470bg/unknown/unknown, progressive), 720x1280 [SAR 520:633 DAR 195:422], q=2-31, 25 fps, 12800 tbn
[ffmpeg]     Metadata:
[ffmpeg]       encoder         : Lavc59.37.100 libx264
[ffmpeg] 
[ffmpeg]     Side data:
[ffmpeg]       cpb: bitrate max/min/avg: 0/0/0 buffer size: 0 vbv_delay: N/A
[ffmpeg] 
[XCUITest] Starting screen capture on the device 'xxxxxxxx-xxxxxxxxxxxxxxxx' with command: 'ffmpeg -f mjpeg -i http://127.0.0.1:9100 -vf scale=720:1280 -vcodec h264 -y /var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/2023426-9341-y22m7g.0jfd/appium_eca508.mp4'. Will timeout in 1800000ms
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/start_recording_screen 200 621 ms - 12
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/device/terminate_app
[HTTP] {"bundleId":"com.apple.Preferences"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/device/terminate_app 200 6 ms - 15
[HTTP] 
[ INFO ] 2023-05-26 13:39:15.082 [TestFixtures.BaseTestFixture.setUp(BaseTestFixture.java:200)] - App Version is 2.115.0(7936)
<-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element 200 208 ms - 137
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/CC010000-0000-0000-1709-000000000000/click
[HTTP] {"id":"CC010000-0000-0000-1709-000000000000"}
[W3C (9a4d93a9)] Driver proxy active, passing request on via HTTP proxy
[WD Proxy] Replacing sessionId 643ECEF8-D0E3-47D0-AE3D-3FC884C69235 with 9a4d93a9-b723-4e2e-abad-db859e5efeed
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/CC010000-0000-0000-1709-000000000000/click 200 805 ms - 65
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context
[HTTP] {}
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context 200 1 ms - 22
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element
[HTTP] {"using":"id","value":"OK"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element 200 309 ms - 137
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/displayed
[HTTP] {}
[W3C (9a4d93a9)] Driver proxy active, passing request on via HTTP proxy
[WD Proxy] Replacing sessionId 643ECEF8-D0E3-47D0-AE3D-3FC884C69235 with 9a4d93a9-b723-4e2e-abad-db859e5efeed
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/displayed 200 134 ms - 65
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context
[HTTP] {}
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context 200 1 ms - 22
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element
[HTTP] {"using":"id","value":"OK"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element 200 253 ms - 137
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/text
[HTTP] {}
[W3C (9a4d93a9)] Driver proxy active, passing request on via HTTP proxy
[WD Proxy] Replacing sessionId 643ECEF8-D0E3-47D0-AE3D-3FC884C69235 with 9a4d93a9-b723-4e2e-abad-db859e5efeed
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/text 200 117 ms - 65
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context
[HTTP] {}
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context 200 1 ms - 22
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element
[HTTP] {"using":"id","value":"OK"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element 200 247 ms - 137
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/click
[HTTP] {"id":"39020000-0000-0000-1709-000000000000"}
[W3C (9a4d93a9)] Driver proxy active, passing request on via HTTP proxy
[WD Proxy] Replacing sessionId 643ECEF8-D0E3-47D0-AE3D-3FC884C69235 with 9a4d93a9-b723-4e2e-abad-db859e5efeed
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/39020000-0000-0000-1709-000000000000/click 200 778 ms - 65
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context
[HTTP] {}
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/context 200 1 ms - 22
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element
[HTTP] {"using":"id","value":"btn_add_tile"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element 200 285 ms - 137
[HTTP] 
[HTTP] --> GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/06010000-0000-0000-1709-000000000000/displayed
[HTTP] {}
[W3C (9a4d93a9)] Driver proxy active, passing request on via HTTP proxy
[WD Proxy] Replacing sessionId 643ECEF8-D0E3-47D0-AE3D-3FC884C69235 with 9a4d93a9-b723-4e2e-abad-db859e5efeed
[HTTP] <-- GET /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/element/06010000-0000-0000-1709-000000000000/displayed 200 133 ms - 65
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/app/reset
[HTTP] {}
[DevCon Factory] Releasing connections for xxxxxxxx-xxxxxxxxxxxxxxxx device on 9100 port number
[DevCon Factory] No cached connections have been found
[DevCon Factory] Releasing connections for xxxxxxxx-xxxxxxxxxxxxxxxx device on any port number
[DevCon Factory] Found cached connections to release: ["00008110-0004150236E8401E:8100"]
[DevCon Factory] Releasing the listener for 'xxxxxxxx-xxxxxxxxxxxxxxxx:8100'
[BaseDriver] The following capabilities are not standard capabilities and should have an extension prefix:
[BaseDriver]   appPushTimeout
[BaseDriver]   app
[BaseDriver]   automationName
[BaseDriver]   deviceName
[BaseDriver]   fullReset
[BaseDriver]   newCommandTimeout
[BaseDriver]   noReset
[BaseDriver]   platformVersion
[BaseDriver]   processArguments
[BaseDriver]   showXcodeLog
[BaseDriver]   udid
[BaseDriver]   xcodeOrgId
[BaseDriver]   xcodeSigningId
[BaseDriver] Session created with session id: 7950b9ef-eac2-4169-a035-2d183deacf68
[XCUITest] Determining device to run tests on: udid: 'xxxxxxxx-xxxxxxxxxxxxxxxx', real device: true
[XCUITest] Normalized platformVersion capability value '16.4.1' to '16.4'
[BaseDriver] Using local app '/Users/subh/IdeaProjects/tile_mobile_automation/apps/tile_appstore_adhoc.ipa'
[BaseDriver] Will reuse previously cached application at '/var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/2023426-9341-af6qqi.jfr2v/tile.app'
[WebDriverAgent] Using WDA path: '/usr/local/lib/node_modules/appium/node_modules/appium-webdriveragent'
[WebDriverAgent] Using WDA agent: '/usr/local/lib/node_modules/appium/node_modules/appium-webdriveragent/WebDriverAgent.xcodeproj'
[XCUITest] Setting up real device
[XCUITest] App installation succeeded after 14402ms
[DevCon Factory] Requesting connection for device xxxxxxxx-xxxxxxxxxxxxxxxx on local port 8100, device port 8100
[DevCon Factory] Successfully requested the connection for xxxxxxxx-xxxxxxxxxxxxxxxx:8100
[WebDriverAgent] Will reuse previously cached WDA instance at 'http://127.0.0.1:8100/' with 'com.facebook.WebDriverAgentRunner'. Set the wdaLocalPort capability to a value different from 8100 if this is an undesired behavior.
[WebDriverAgent] Using provided WebdriverAgent at 'http://127.0.0.1:8100/'
[WD Proxy] Determined the downstream protocol as 'W3C'
[XCUITest] Skipping setting of the initial display orientation. Set the "orientation" capability to either "LANDSCAPE" or "PORTRAIT", if this is an undesired behavior.
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/app/reset 200 18735 ms - 14
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/device/terminate_app
[HTTP] {"bundleId":"com.apple.Preferences"}
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/device/terminate_app 200 1046 ms - 14
INFO: Loading the 'SaveVideoOnSuccess' Property from the 'appiumTests.properties' file
[HTTP] 
[HTTP] --> POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/stop_recording_screen
[HTTP] {}
[DevCon Factory] Releasing connections for xxxxxxxx-xxxxxxxxxxxxxxxx device on 9100 port number
[DevCon Factory] No cached connections have been found
[XCUITest] The screen recorder utility has failed to store the actual screen recording at '/var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/2023426-9341-y22m7g.0jfd/appium_eca508.mp4'
[DevCon Factory] Releasing connections for xxxxxxxx-xxxxxxxxxxxxxxxx device on 9100 port number
[DevCon Factory] No cached connections have been found
[HTTP] <-- POST /wd/hub/session/9a4d93a9-b723-4e2e-abad-db859e5efeed/appium/stop_recording_screen 500 14 ms - 841
[HTTP] 

org.openqa.selenium.WebDriverException: An unknown server-side error occurred while processing the command. Original error: The screen recorder utility has failed to store the actual screen recording at '/var/folders/js/h2_7h9bj1fj8cn19tqcm8hnw0000gn/T/2023426-9341-y22m7g.0jfd/appium_eca508.mp4'
Build info: version: '3.141.59', revision: 'e82be7d358', time: '2018-11-14T08:17:03'
System info: host: 'localhost', ip: 'fe80:0:0:0:8c8:c2c0:abb2:3b1a%en0', os.name: 'Mac OS X', os.arch: 'x86_64', os.version: '11.2', java.version: '11.0.11'
Driver info: io.appium.java_client.ios.IOSDriver
Capabilities {app: /Users/subh/IdeaProjects/ti..., appPushTimeout: 50000, automationName: XCUITest, browserName: , databaseEnabled: false, deviceName: Tile DEV QA?s iPhone, fullReset: true, javascriptEnabled: true, locationContextEnabled: false, networkConnectionEnabled: false, newCommandTimeout: 30, noReset: false, platform: MAC, platformName: ios, platformVersion: 16.4.1, processArguments: {arguments: -com.apple.CoreData.Concurr...}, showXcodeLog: true, takesScreenshot: true, udid: xxxxxxxx-xxxxxxxxxxxxxxxx, webStorageEnabled: false, xcodeOrgId: XK64B7G5HB, xcodeSigningId: iPhone Developer}
Session ID: 9a4d93a9-b723-4e2e-abad-db859e5efeed

  at java.base/jdk.internal.reflect.NativeConstructorAccessorImpl.newInstance0(Native Method)
  at java.base/jdk.internal.reflect.NativeConstructorAccessorImpl.newInstance(NativeConstructorAccessorImpl.java:62)
  at java.base/jdk.internal.reflect.DelegatingConstructorAccessorImpl.newInstance(DelegatingConstructorAccessorImpl.java:45)
  at java.base/java.lang.reflect.Constructor.newInstance(Constructor.java:490)
  at org.openqa.selenium.remote.http.W3CHttpResponseCodec.createException(W3CHttpResponseCodec.java:187)
  at org.openqa.selenium.remote.http.W3CHttpResponseCodec.decode(W3CHttpResponseCodec.java:122)
  at org.openqa.selenium.remote.http.W3CHttpResponseCodec.decode(W3CHttpResponseCodec.java:49)
  at org.openqa.selenium.remote.HttpCommandExecutor.execute(HttpCommandExecutor.java:158)
  at io.appium.java_client.remote.AppiumCommandExecutor.execute(AppiumCommandExecutor.java:250)
  at org.openqa.selenium.remote.RemoteWebDriver.execute(RemoteWebDriver.java:552)
  at io.appium.java_client.DefaultGenericMobileDriver.execute(DefaultGenericMobileDriver.java:45)
  at io.appium.java_client.AppiumDriver.execute(AppiumDriver.java:1)
  at io.appium.java_client.ios.IOSDriver.execute(IOSDriver.java:1)
  at io.appium.java_client.screenrecording.CanRecordScreen.stopRecordingScreen(CanRecordScreen.java:72)
  at TestFixtures.BaseTestFixture.tearDown(BaseTestFixture.java:253)
  at java.base/jdk.internal.reflect.NativeMethodAccessorImpl.invoke0(Native Method)
  at java.base/jdk.internal.reflect.NativeMethodAccessorImpl.invoke(NativeMethodAccessorImpl.java:62)
  at java.base/jdk.internal.reflect.DelegatingMethodAccessorImpl.invoke(DelegatingMethodAccessorImpl.java:43)
  at java.base/java.lang.reflect.Method.invoke(Method.java:566)
  at org.testng.internal.invokers.MethodInvocationHelper.invokeMethod(MethodInvocationHelper.java:135)
  at org.testng.internal.invokers.MethodInvocationHelper.invokeMethodConsideringTimeout(MethodInvocationHelper.java:65)
  at org.testng.internal.invokers.ConfigInvoker.invokeConfigurationMethod(ConfigInvoker.java:381)
  at org.testng.internal.invokers.ConfigInvoker.invokeConfigurations(ConfigInvoker.java:319)
  at org.testng.internal.invokers.TestInvoker.runConfigMethods(TestInvoker.java:803)
  at org.testng.internal.invokers.TestInvoker.runAfterConfigurations(TestInvoker.java:772)
  at org.testng.internal.invokers.TestInvoker.invokeMethod(TestInvoker.java:748)
  at org.testng.internal.invokers.TestInvoker.invokeTestMethod(TestInvoker.java:220)
  at org.testng.internal.invokers.MethodRunner.runInSequence(MethodRunner.java:50)
  at org.testng.internal.invokers.TestInvoker$MethodInvocationAgent.invoke(TestInvoker.java:945)
  at org.testng.internal.invokers.TestInvoker.invokeTestMethods(TestInvoker.java:193)
  at org.testng.internal.invokers.TestMethodWorker.invokeTestMethods(TestMethodWorker.java:146)
  at org.testng.internal.invokers.TestMethodWorker.run(TestMethodWorker.java:128)
  at java.base/java.util.ArrayList.forEach(ArrayList.java:1541)
  at org.testng.TestRunner.privateRun(TestRunner.java:808)
  at org.testng.TestRunner.run(TestRunner.java:603)
  at org.testng.SuiteRunner.runTest(SuiteRunner.java:429)
  at org.testng.SuiteRunner.runSequentially(SuiteRunner.java:423)
  at org.testng.SuiteRunner.privateRun(SuiteRunner.java:383)
  at org.testng.SuiteRunner.run(SuiteRunner.java:326)
  at org.testng.SuiteRunnerWorker.runSuite(SuiteRunnerWorker.java:52)
  at org.testng.SuiteRunnerWorker.run(SuiteRunnerWorker.java:95)
  at org.testng.TestNG.runSuitesSequentially(TestNG.java:1249)
  at org.testng.TestNG.runSuitesLocally(TestNG.java:1169)
  at org.testng.TestNG.runSuites(TestNG.java:1092)
  at org.testng.TestNG.run(TestNG.java:1060)
  at com.intellij.rt.testng.IDEARemoteTestNG.run(IDEARemoteTestNG.java:66)
  at com.intellij.rt.testng.RemoteTestNGStarter.main(RemoteTestNGStarter.java:109)